Adapting to Experts

Turning Concern into Trust

View the March 24, 2024 Center for Plain Language blog post I wrote. I discuss the importance of addressing expert concerns regarding plain language writing, editing and training. I share tips and advice on how to respect experts and build trust.

…Expert needs to communicate clearly outside of their program. The five steps to plain language focus on reader results and make the content so clear, every reader can find, understand, and act confidently on the information. That’s a powerful business tool when experts want more money from the budget office, a raise from the company president, or more media interviews to promote their work.”